A Clean, Sweet, Sugar-like Taste
Advantame is an ultra-high potency sweetener and flavor enhancer that is approximately 20,000 times sweeter than sugar and 100 times sweeter than aspartame. It has zero calories with a clean, sweet, sugar-like taste with no undesirable taste characteristics. It’s also suitable for most low- and non-calorie product formulations and can be used in cooking and baking. It is often used in frozen dairy products, jams, chewing gum, and non-alcoholic beverages.
Benefits of Advantame
Zero Calories
Because advantame is used at extremely low levels due to its very high sweetness intensity, it contributes essentially no calories while still delivering the sweetness consumers expect in reduced-sugar and sugar-free products.
Has No Aftertaste
Its clean, sugar-like taste helps products deliver sweetness without an after taste, making it useful in beverages, dairy, and confectionery applications.
Extends the Chew Time in Gum
In chewing gum, advantame can help maintain sweetness and flavor perception for longer, improving the chewing experience and product longevity.
Eco-Friendly Production
Because advantame is so potent, only very small amounts are needed in formulations, which can support resource efficiency by reducing ingredient volume and potentially lowering impacts related to water use and waste generation.
Facts About Advantame
Origin
Advantame is derived from aspartame and vanillin; however, unlike aspartame, it can be consumed by individuals with phenylketonureia.
Safety
The results of numerous safety studies in animals and humans confirm that advantame is safe for use by the general population, including people with diabetes. Additionally, no special labeling is expected to be required.
Substantial scientific evidence supports advantame’s safe use by the millions of consumers who seek to control their intake of carbohydrate-based sweeteners and calories. Because advantame is much sweeter than most low- and no-calorie sweeteners currently available, it is expected to be a top candidate for food and beverage formulations to meet the consumer demand for great tasting foods and beverages without the calories of sugar.
Regulatory Status
Health and regulatory authorities around the world, including the European Food Safety Authority (EFSA), Food Standards Australia/New Zealand (FSANZ), and Heath Canada have thoroughly evaluated safety studies on advantame and have concluded its safety.
Advantame was approved for use by the FDA in 2014. In addition to the FDA, leading global health authorities such as the Joint Food and Agriculture Association (FAO)/World Health Organization (WHO) Expert Committee on Food Additives (JECFA) have concluded that advantame is safe for human consumption.
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