Benefits Advantame is a new ultrahigh potency sweetener and flavor enhancer developed by Ajinomoto. It is derived from aspartame and vanillin. Advantame is approximately 20,000 times sweeter than sugar and 100 times sweeter than aspartame. It has zero calories and a clean, sweet, sugar-like taste with no undesirable taste characteristics....
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The Calorie Control Council welcomes this week’s decision by the European Commission to authorize the use of steviol glycosides, more commonly known as stevia, as a sweetener in foods and beverages. After months of examining the safety of natural sweeteners derived from the stevia plant, approval was publicly announced by...
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In an article recently posted on his website, Dr. Joseph Mercola has made baseless allegations that the low-calorie sweetener sucralose causes obesity and is as dangerous as DDT. The Calorie Control Council notes that an overwhelming body of science supports the fact that sucralose has an excellent safety profile and...
Read More The Standing Committee of the European Commission (Directorate-General Health and Consumers Protection) voted to approve stevia extracts (steviol glycosides) for use in the European Union (EU) at its meeting held in July. Steviol glycosides are the sweet components isolated and purified from stevia leaves. Stevia currently is approved as a...
Read More ATLANTA (June 30, 2011) – The Calorie Control Council takes this opportunity to respond to a presentation at the 2011 American Diabetes Association Meeting. The presentation, “Aspartame Consumption is Associated with Elevated Fasting Glucose in Diabetes-Prone Mice” alleges an association between aspartame and fasting glucose. It is important to note...
Read More ATLANTA (June 23, 2011) Low-calorie sweeteners provide an effective solution to managing the desire to eat sweet things, according to health and nutrition experts meeting at the International Sweeteners Associations (ISA) recent 2011 conference in Brussels. Leading scientists in the field concluded that low-calorie sweeteners help fulfill our natural desire...
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